Recently, Indian Cricket Team Captain MS Dhoni quit Amrapali brand ambassadorship with mutual agreement, after few disoriented Amrapali’ customers requested MS Dhoni on social media.
There have had been a social media campaign by disoriented Amrapali customers online, which is building pressure on Amrapali to deliver real estate projects in time without further delay.
India’s real estate industry is infested by rampant discrepancies and delays, which has led to frustration among customers. Therefore, we have seen large support for RERA act 2016, and social media campaign for it. RERA act which has been brought to curb delays, and put a stop to fraud developers and builders.
Now, as Amrapali controversy unfolds, we are witnessing the actual grim situation in India’ real estate industry.
It has come out from none other than Harbhajan Singh, India’s cricket team spinner. Harbhajan on Twitter alleged that Amrapali never delivered villas to the Indian cricket team, which Amrapali promised after the 2011 ICC World Cup win.
Well done @msdhoni for dropping #Amarpali builders s brand ambassadorship..they didn't gave us VILLAS they announce after 2011 worldcup win
— Harbhajan Turbanator (@harbhajan_singh) April 16, 2016
However, Amrapali’s CMD Anil Sharma claimed that Harbhajan’s villa is allotted, and he can take possession, whenever he wants to, and claimed that he standby his promise.
Harbhajan’s villa is allotted. He can take it whenever he wants.I stand by my gift-Anil Sharma,Amarpali CMD pic.twitter.com/hgUlRNjDee
— ANI (@ANI_news) April 16, 2016
Relpy from Harbhajan is still awaited.
A new controversy in real estate industry of India is brewing, and how it is unfolding is threatening to Amrapali’s brand image and reputation.